Purple Cow
Purple Cow is backordered and will ship as soon as it is back in stock.
Pickup available at Sword & Trowel Bookstore
Usually ready in 1 hour
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Purple Cow
Purple Cow is backordered and will ship as soon as it is back in stock.
Description
Description
Transform Your Business by Being Remarkable
Godin shares the secrets of creating innovative marketing approaches, explaining how to find success by building one's best ideas right into a product or service and emphasizing the importance of creativity, initiative, and strategy. You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Apple, Starbucks, and Dyson have in common? Seth Godin urges you to put a Purple Cow in everything you build and everything you do.
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